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HI I'M ANDREA
I support leaders in wellness and self-development with their communications; helping them to stay connected with their audience without having to hold it all alone.
Typically I work with coaches, course creators and conscious community spaces. Organisations that are all about supporting their audiences through growth, healing and transformation. I'm here to create communications to reflect that.
My specialism is email newsletters; keeping in touch with authentic, engaging and consistent editions that share value, build connections and keeping offerings front of mind. Whilst making it easy for audiences to take the next step.
HOW I WORK
I bring structure, clarity and take ownership of the process - so you can input your ideas and review at the end. That means I:
Organise your content
Create clarity and flow
Maintain consistency
Make suggestions where helpful
So you can trust it’s handled.
WHY THIS WORK MATTERS TO ME
At the heart of what I do is a simple intention: to nurture connection through communication.
Compash, short for Communications with Compassion, reflects how I approach this work.
For me, that means:
Meeting people where they are
Speaking to real experiences and needs
Making next steps feel clear, simple and accessible
Knowing where clarity and boundaries are needed
Many audiences in this space are on personal journeys of growth. Which can often be a vulnerable place to be.
By centring choice in communications, it allows people to engage at their own pace, in a way that feels safe and respectful.
Which is what creates trusted, long term relationships.
WHY I SPECIALISE IN EMAIL NEWSLETTERS
Email newsletters are one of the simplest and most powerful ways to stay connected with your audience - but they’re often the first thing to slip when capacity is low.
Done well, they don’t just share updates.
They:
Nurture relationships
Keep your work alive in people’s minds
Not just at launch moments, but over time.
My role is to take what already exists in your world: your ideas, your voice, your work. I then shape it into a sustainable structure that people enjoy reading and feel inspired to act on.
"Feedback shows that the SOUL email newsletter has gone from something to scan, to a highlight in the inbox - something people genuinely look forward to reading each month!
This is reflected in consistently strong engagement - from opens and clicks through to bookings, as well as real-life conversations sparked within the hub."
James Dearden Bush,
Co-Founder, SOUL Wellness Hub
THE FOUNDATION BEHIND MY WORK
I spent over a decade working in marketing agencies and corporate communications, building a strong foundation in marketing messaging, structure, process and delivery.
I've also been exploring conscious connection through practicing Compasisonate Communication, also known as Nonviolent Communication (NVC), and Authentic Relating since 2020. I share my offering with individuals from this work at SelfConnectionisaSkill.com.
This combination means I bring both:
Strategic marketing communication skills
A relational, human-centred approach
Communications I create for organisations are not just clear and optimised for marketing effectiveness, but they come from an intention of creating more conscious human connection.
OTHER THINGS ABOUT ME
ICO registered and insured
Based in the UK in the Calder Valley
Previously worked remotely overseas from 2020 - 2025
Lover of notebooks - I have multiple on the go at any given time
Favourite colour: lilac (you may have noticed...)
"Andrea is a delight to work with: professional, thorough, skilled and empathetic. If you're considering outsourcing some of your work as an entrepreneur/ creator, she is an amazing Virtual Assistant. Check her out!"
Maša Nobilo, Founder and Sleep Coach, Restful Sleep
SHALL WE HAVE A CHAT? 💬
If this way of working feels aligned, I’d love to connect.
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