YOUR EMAIL NEWSLETTER,
TAKEN CARE OF 🪄
So you can simply share your ideas, review and trust it's handled
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You already know email matters. You may even enjoy writing your newsletters.
But finding the time and headspace to be consistent with it, alongside everything else, can become another task that slips.
And your focused time is better spent on the parts of your business that need you most.
I take ownership of the full email newsletter process, so you can simply share your ideas, review, and trust it will be shaped, sent and evolving.
WHAT YOU GET
STRUCTURE & CLARITY IN YOUR NEWSLETTER
YOUR INSIGHTS IN YOUR AUTHENTIC VOICE
CONSISTENT AUDIENCE ENGAGEMENT
PLANNING & TRACKING TO LEARN & GROW
WHAT HAPPENS WHEN A FOUNDER HANDS THIS OVER
"Working with Andrea on our newsletter has been a gift for the SOUL community. They’re not just informative, they genuinely reflect the community spirit here at the hub.
With lots of info to cover, Andrea refined the structure of previous newsletters, along with formatting, writing and adding personalisation. This made them easier and more fun to read, along with the heart-warming stories about how people connect within the community that she introduced.
Feedback shows that the SOUL email newsletter has gone from something to scan, to a highlight in the inbox - something people genuinely look forward to reading each month!
This is reflected in consistently strong engagement - from opens and clicks through to bookings, as well as real-life conversations sparked within the hub.
Behind the scenes, Andrea has made the whole process feel smooth and supported. With many different areas of the organisation and external event facilitators contributing, she’s created a clear and simple system for input to be shared. By taking ownership of compiling everything and updating me on timings, I can trust it’s in safe hands. Then I can simply review and give any input at the end.
I'm grateful for Andrea's work in developing this impactful monthly communication for SOUL.
If you’re looking for someone who can deliver a consistent, engaging and effective newsletter, whilst also holding the heart of your community within it, I’d highly recommend Andrea."
James Dearden Bush,
Co-Founder, SOUL Wellness Hub
SEE AN EXAMPLE OF THE SOUL EMAIL NEWSLETTER
SEE AN EXAMPLE OF THE SOUL EMAIL NEWSLETTER
See the SOUL email newsletter from April 2026, including a SOUL Connections section featuring Diamond.
PACKAGES
EMAIL NEWSLETTER SET UP,
FROM £210 FOR YOUR SYSTEM
A clear, structured foundation for your newsletter. So you know what to say, how to say it and can send with confidence.
What’s included:
A clarity call to understand your voice, audience and content
Creation of your first newsletter (structured, written and ready to send)
A simple, repeatable format you can use going forward
Feedback and refinement to make sure it feels aligned
Set up of basic content categories, plus a process for future emails and reporting (so you can see what’s working)
You’ll come away with a newsletter that feels like you plus and a system that makes future ones much easier.
ONGOING EMAIL NEWSLETTER,
FROM £120 PER EDITION
Consistent, engaging communication with your audience that you can simply input into, review and add any of your own touches to. I take care of the rest.
Ongoing support includes:
Creating each newsletter using your template
Maintaining a consistent tone and style
Managing edits, feedback and final send
Light performance insights so you can see engagement over time
This works best as a relaxed, collaborative rhythm, so your communication stays consistent and sustainable.
HOW A FOUNDER GOT A NEWSLETTER SYSTEM SET UP
"“Working with Andrea turned something that had been sitting on my ‘should do’ list into a simple, effective system I can use to plan, create, and send newsletters consistently.
I’d created newsletters in an ad hoc way before, but it didn’t feel sustainable or easy to keep up. Andrea took my ideas and previous efforts and shaped them into something clear, engaging and aligned with my voice. I was able to simply give my input and edits, which made the whole process feel straightforward and manageable.
Andrea turned our first newsletter around quickly, and from there we now have a simple, repeatable system, including a clear planning and tracking process, that makes future emails feel easy and well-paced. I also have the flexibility to adapt and experiment within that structure. I’ve found myself being more playful with trying things out, rather than it feeling like a big task to create something from scratch. Plus I know I can rely on Andrea’s support whenever I need it, which gives me confidence in the process and how everything fits together going forward.
The results from the first newsletter really spoke for themselves. It generated direct responses, enquiries, and two high-value bookings, and reminded me how powerful email can be when it’s done well.
I now feel confident that my newsletter is not just something I should be doing, but a meaningful, straight-forward and effective part of my business.”
Jacqui Lofthouse, Writer and Coach, Founder of The Writing Coach
SEE THE WRITING COACH EMAIL NEWSLETTER
SEE THE WRITING COACH EMAIL NEWSLETTER
Introducing case study from Jacqui for an MVP set up and system for creating consistent email newsletters.
THIS IS FOR YOU IF...
✔ You have regular content to share - whether that’s social posts, blogs, podcasts or updates from your business,
✔ You have an engaged email audience, or you’re actively growing one and ready to invest in showing up consistently,
✔ You’re at a stage where handing over your newsletter feels like a relief, not something you want to manage yourself,
✔ You have an existing template, or at least a few past newsletters, that we can build from,
✔ You value clear, consistent communication and want support to keep it flowing without holding it all in your head.
FAQs
When do I input in the process for creating email newsletters?
The process is designed to take up as little of your time and headspace as possible.
At the start, there’s a one-off clarity call (up to an hour) where we get everything set up, including your voice, audience, content and structure.
After that, your input can be light. Most clients share ideas in whatever way feels easiest: notes, voice notes, rough thoughts, and I take care of shaping, structuring and creating the newsletter.
You’ll then review and make any final tweaks before it goes out.
Over time, as we build a rhythm and a system, this usually becomes quicker and more easeful. So your communication stays consistent without becoming another thing to manage.
What if I want a newsletter, but don't know what to include in it?
That’s completely ok, and very common.
You don’t need to come with fully formed ideas. Part of my role is helping you shape what you already have into something clear and valuable for your audience.
This might come from:
Things you’re already talking about with clients
Reflections or insights from your work
Offers, events or updates in your business
Or even a loose feeling of “I know I want to say something, I’m just not sure what”
I can also prompt you with content themes to reflect on, so you’re never starting from a blank page.
Together, we turn your ideas (even the messy ones) into structured, engaging newsletters that feel like you.
How do we make sure the newsletter still sounds like me?
I work from your language, tone and existing content. Your voice is central to this work as it's your relationships with audiences that we are nurturing. This is why the review and feedback process is so useful, so I can capture your turns of phrase and most clients feel it becomes more like them over time.
WANT TO GET STARTED?
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